SHOPPING BOOK PROJECT

(1)Holister

Something about Holister I like is that it doesn't look like a surf products or Jeans store.It's more about the lifestyle.

Holister is in MOE and Dubai Mall. both mall are decorated with the same theme. Huge wall screen inside of displaying windows outside. The scene is always the pacific ocean. No one will think it is a store sells T-shirt, Jeans,beach wear at the first sight. at least not me.

once you are curious enough to get in( let's assume you don't know the brand first) you will see two comfortable leather sofa with a retro look chandelier, feel like you have entered someone's house.
then you turn in a faint light room with shirts, jeans,T-shirt,beach wear. They have both for girls and boys but in separate rooms. 




But you will be mused by the dark wooden wardrobe, large frame of windows, especially a very exotic oceanic view out there. (of course it's not for real) they have plants too, I forgot the check if it is real or plastic tree.

I like shop in dark rooms. Maybe it's not so easy to tell the colors and details because of the dim light.but I like the feel of privacy. you are a guest here not a buyer.  You can sit down and relax, then you may want to stay a bit longer.

Their jeans about Dhs300 more or less,simple logo t-shirt even less than Dhs100. styles are suitable for young boys and girls.

It reminds me with one of my favorite restaurant in GZ,China. the same dim light, the same black theme decoration. Sometimes I feel safer and relax in a dark. as long as not completely dark.

I think CH and Tory Burch are both using very similar decor style,oak wood, avoiding bright light, divided spaces. they all US brands. 

It's fun to shop in a different environment,we all getting tired of the whole brightness. I wish the window is really facing the Pacific, or I can really hear the sound of the seashore not just the sound track.

(2)Rogo's Rollercoaster restaurant

Rogo's Rollercoaster located in Yas Mall, Yas Island, Abu Dhabi.Near Ferrari Park.

I think if we speak about novelty idea then the Rogo's Rollercoaster restaurant should be one of it.
when you wait for your food to be served from the high top that's a totally new experience. I had a dream once about dining in the clouds, but this is more spectacular than that.

They have very unique way to order your food. You can choose your food without a waiter but simply browse the menu.




It is a totally different atmosphere for dinning when you see your food roller down from the rollercoaster.












Even they have 360 seats,but mostly likely you will need to wait for your tables. however this is normal for me.(waiting for a table in a popular restaurant is normal in China)

Their service is average, I guess the staffs are a bit busy.

You order your food from Ipad and they have international cuisines, Italian,Japanese, American, etc. Most of the popular cuisine you can name of.









The food is a bit pricey compare with the size. but we did played and had fun, so that's what is for. The chicken wings and ice tea are lovely.

An interesting concept and an adventure place to be.

(3)Alserkal Avenue A4 Space

Alserkal Avenue is a the one of the few places in Dubai where you can feel the art atmosphere and enjoy the galleries. It located in Al Quoz 1, near Homecentre warehouse. It is a district contains many galleries. 

A4SPACE is place where you can grab a cup of coffee, or you can climb up to the loft and enjoy a art book, or you can sink yourself in the cinema room and watch a short episode.

 On the semi first floor, the loft, you will find many art and design books, and benches to sit and read.

Also they have small but delightful detail decorations that may inspire you.

In the night time specially when there are some events going on, you will be regret if you are not in your high heel or evening jacket. people come here not only to visit the galleries, it's a more social place to meet cool people.

their cinema and project space are available for rent as well. the bright project space is ideal for galleries, fashion launches or photo shoots. the cinema has the most comfortable bean bags to sit, and I really hope our school red room can change to that casual and comfortable style.

(4) Marimekko

Marimekko a fashion and lifestyle shop with a cafe. It's located at the Box Park, Jumeirah, Dubai,a young and creative place.  (they have a new branch now in the Dubai Mall)
Box Park is fun place to enjoy an afternoon tea or an evening walk.

The brand is decorated in a modern style. Their lively cafe attached with the fabric workshop, where you can select the different colorful fabric designed by their own designer in Finland. 

The brand gives me a impression as fashion meets interior.
Its not only what you wear, its more about you and your home, and all of these are your identity and they deliver your own message to the others.




In their fabric section,you can choose from their design book or their ready made garments to get inspiration for your own table clothe or any other household fabric decorations.

The concept of the brand is unexpectedness, permissiveness, and humanity. I found their designs are very practical and fun.





                      Their price is quite expensive. For table clothe is about 275/m. But their printed fabrics give you a feel of nature and streams and under water world.

Their tableware cups and plates are simple but with an atmosphere of ocean and joy.

Their spring collection of garments are all designed in a simple and comfortable way. The printing are more floral for kids collection, and more sea waves, surf and urban environment for women.


The designs are fresh and emotional,certainly a place can bring a lots of inspirations.


The brand is a Finnish brandhas expanded to many other countries in North Europe and Asia,as Japan,Korea and China.

(5) The Shoe Deal

I guess most girls will be hard to resist the beauty of shoes.
If you want to get a pair of high end shoes with a affordable price, then I think "the shoe deal" in outlets mall is a smart choice. they normally have shoes with more than 50% discount, sometimes you can get almost 80% off if you are luck to fit your feet in.

In the shoe deal,models are sorted by sizes and then models. they have women,men and kids. Most importantly, they have many European and US top brands and creative designers collections,such as Nicholas Kirkwood,Oscar de la Renta,United Nude,N.21.....etc. brands you can find in Level store in Dubai Mall or Burjman centre. 

 I have been working in shoes industrial for a few years, so I always stop in shoes shops and amused by their elegance. irresistible. sometimes I bought a pair of shoes because I feel in love of them at the first sight, but never be able to wear them. (silly woman)

 I always get inspired from shoes by their color, they trends and they styles.A good pair of shoes can be seen by the others but in fact only the person who wears them knows if they are killing her feet or not.
Sometimes we do love the glamorous looking, but we all know better what is really suitable for us.

Men shoes are also have a big range. comparing to women's,they are cheaper and mostly less than 1000Dhs while women's are most above 1000Dhs.

the shortage in this shop is many pieces are the last pairs. and most last pair has stretches at the bottom. also they don't have the original shoes box for most High heels. If you don't mind these two points and enjoying searching a designer's collection, then it's a fun to have some try here.